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Predictably irrational : the hidden forces that shape our decisions
Book
Predictably irrational : the hidden forces that shape our decisions
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Title
Predictably irrational : the hidden forces that shape our decisions
Call No
330 ARI
Edition
1st ed.
Authors
Ariely, Dan
Subjects
Decision making.
Economics--Psychological aspects.
Consumer behavior.
Language
English
Published
New York : Harper, c2008.
ISBN
9780061353239