"A master class on the entire process of setting up an eBay store and increasing sales reach for both new and existing businesses. Features proven tips and techniques for planning, starting, and executing a successful, profitable eBay business"-- Provided by publisher.

Includes index. "Launch an ecommerce powerhouse with little to no investment while growing a following of delighted customers ; streamline processes, avoid common mistakes and establish sustainable, reliable, and profitable product sources ; scale your way from a small business to global ecommerce success with time-tested, cross-border trading practices."--Title page.