"The senior population is multiplying by the millions! In fact, during the next 25 years, the senior population in America is expected to double--growing faster than the total population in every state. From providing adult daycare or home care to transportation or concierge needs, our experts cover today's most requested services within the 65+ market. Learn, step by step, how to choose the right opportunity for you, legally and financially establish your business, acquire licenses and certifications, set policies and procedures, and much more!"-- Provided by publisher.

Revised edition of the authors' Start your own senior services business : adult day-care, relocation service, home-care, transportation service, concierge, travel service and more, 2nd ed.

Serving seniors -- Running your senior care service -- Developing your plan -- Adult day-care service -- Relocation service -- Home care and home health-care services -- Concierge service -- Transportation service -- Travel service -- Structuring your business -- Locating and setting up -- Assembling your team -- Equipping your business -- Building your online presence -- Essentials of e-marketing -- Marketing offline for success -- Financial matters -- When things go wrong -- Tales from the trenches -- Appendix. Senior care resources.